AutomationBackendAPI

SnapCRM

A CRM that turns large lead lists into WhatsApp conversations, with broadcasts and auto-reply flows.

Client
Universitas STEKOM
Year
2024

Internal system, not public

SnapCRM — main screen
100K+Leads managed
100K+Broadcasts delivered

The problem

Marketing had hundreds of thousands of leads and no realistic way to follow up by hand. Existing tools didn't do the WhatsApp side properly.

What I did

Node.js and Laravel talking to the WhatsApp HTTP API, a broadcast engine that paces itself, and reply flows that handle the common questions so people only step in when it matters.

Stack

Node.jsLaravelTypeScriptMySQLDocker

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